More of us should support these kinds of businesses. Full force. With vigor. Paying it forward.
Megan Reilly Cayten sums up why we should all consider shifting our spending habits to support forward-thinking social enterprises instead of the mass-production companies most of us mindlessly flock to. Simply, "The fashion supply chain typically exploits women instead of investing in them", she says.
Indeed, if we can all choose to use our money to help instead of harm the world, why don't we?
Megan is the lead behind Catrinka, an ethical fashion accessory company that specializes in handbags. Catrinka leverages the power of women and girls through a woman-centered manufacturing, distribution and purchasing cycle which provides resources to women at all points within the process.
"An extra year of income for a girl can make a dramatic impact on her health and well-being, and that of her children", Megan explains.
To make its bags, Catrinka engages female artisans from under-privileged communities around the world, and then allots a portion of proceeds from each bag sold to support the education and mentorship of marginalized girls around the world. Catrinka essentially activates social good for women both at the beginning and end of its production model.
So far the bag company has made a substantial impact on women and girls in Afghanistan, Cambodia, Egypt, Ethiopia, Haiti, Nepal, India, Peru, Sierra Leone, Uganda, and the USA.
Did I mention that the brand is GORG? The pieces are all sleek and sophisticated, and if you want a dose of ethnic texture you can find that too. Catrinka is yet another brand that proves that fashionable consciousness is anything but absurd.
Visit Catrinka online at www.catrinka.com.
Photos courtesy of Catrinka.
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